VeriPark is a global solutions provider enabling financial institutions to become digital leaders with its Intelligent Customer Experience suite. With significant changes happening in banking, capital markets, and insurance, the way people bank has changed massively. VeriPark worked with Microsoft Azure to deploy solutions in Power Platform that enable the company to deliver business applications that help its clients meet the changes in the industry.
“Microsoft provides the best value, the best technical solutions, one single shop for an enterprise client's needs.”
Özkan Erener, Chief Executive Officer, VeriPark
The FSI technology landscape is changing
Often the technology powering ATMs, banking apps, and financial technology experiences is so seamless that it’s easy to take it for granted. Ensuring that customers enjoy this seamless fintech process is VeriPark’s core mission. For over 24 years, VeriPark has been providing solutions globally to empower businesses in the financial services industry (FSI) with its Intelligent Customer Experience suite. The company works collaboratively with clients to develop innovative technology strategies and solutions, touching millions of people every day and bringing the promise of digital transformation to life.
“VeriPark is a software company,” says Özkan Erener, Chief Executive Officer at VeriPark. “We enable financial institutions to become digital leaders. We do this on Microsoft Dynamics and Azure, and we allow our customers to achieve their missions through omnichannel and 360-degree solutions.”
VeriPark has four major products: an omnichannel solution, a banking CRM solution, a branch teller solution, and a loan origination solution. The company’s omnichannel solution allows the bank to interact with its customers and clients through mobile banking applications and online applications so they don't have to come to branches. By providing digital solutions to its customers, VeriPark’s omnichannel solution allows the bank to actually modernize its interaction with its customers. VeriPark’s banking CRM solution allows a bank to become a customer-centric operation and make sure its customers are happy. The loan origination solution allows a bank to source and provide loans instantly and the branch teller solution allows the client to walk directly into a bank branch and complete their transactions very quickly.
Understanding that its customers need to keep up with industry trends, VeriPark continues to push its technology forward. “All our FSI customers are going through important transformations,” says Erener. “The way people bank with financial institutions has changed significantly. With all these shifts, banks need to adapt their technology to the way the people want to interact with them. We need to help them transform with these digital waves of change.” Recognizing this need in the industry, VeriPark looked to continue to iterate and expand its software to ensure that it could meet the evolving needs of its customers.
A perfect match with Microsoft
VeriPark has been working with Microsoft technology for many years to bring its software to FSI, so the company knew this relationship would continue to serve it well moving forward in accomplishing its goals. “Microsoft provides the best value, the best technical solutions, one single shop for an enterprise client's needs,” says Erener. “Microsoft designs these amazing platforms and solutions for partners like us to provide to our clients. That's why 25 years ago we chose to partner with Microsoft, and ever since then we have been successful with this relationship.”
The company was already using Microsoft Azure to deploy solutions, and biz apps platforms like Power Platform to deliver business applications to its customers. With Microsoft launching Microsoft Cloud for Financial Services, VeriPark was able to innovate even further. “We love the infrastructure Azure provides and the business functionality biz apps provide,” says Erener. “As Microsoft has focused more on FSI, our relationship with Microsoft has helped us to grow to new dimensions. For instance, Microsoft Cloud for Financial Services—the latest innovation from Microsoft—provides all the infrastructure we need in one place. We are super excited to work with Microsoft on all these new innovations, especially around Microsoft Cloud for Financial Services.”
Innovating with Microsoft Cloud for Financial Services
Microsoft Cloud for Financial Services provides capabilities to manage data to deliver differentiated experiences, empower employees, and combat financial crime while facilitating security, compliance, and interoperability. Designed to accelerate loyalty, growth, and profitability through personalized customer interactions and financial insights, Microsoft Cloud for Financial Services has empowered VeriPark to provide its customers with solutions that improve productivity built on a foundation of security, compliance, and privacy. Its customers are able to embrace innovation with trusted, industry-leading partners that accelerate time to value through a global connected ecosystem.
Microsoft Cloud for Financial Services natively provides a unified customer profile with a 360-degree view of data, self-service mobile tools to streamline customer onboarding, financial summaries at your fingertips to drive engagement, and workflow automation and intelligent tools to orchestrate processes. This means that VeriPark has an out-of-the-box solution that caters to the needs of FSI, and that it can build additional apps and services on top. As a Microsoft partner, VeriPark has empowered its customers and delivers industry solutions faster leveraging the Microsoft Industry Clouds.
“Microsoft Cloud for Financial Services provides an amazing infrastructure for companies like VeriPark to build solutions on top,” says Erener. “It’s an amazing low-code/no-code platform. It provides a data model, it provides connectors, it provides lots of informational materials that we need in our day-to-day work. If we didn’t have this, we’d be doing all this ourselves. We were developing all these data models ourselves, but now thanks to Microsoft Cloud for Financial Services, lots of that plumbing work is removed from our shoulders. We're now able to focus on creating solutions that add direct value for our clients. When a client has a problem in terms of origination, optimizing loans, optimizing collections, we’re able to solve these problems faster. Microsoft provides the best value, the best technical solutions, one single shop for an enterprise client's needs.” In partnering with Microsoft, VeriPark has been able to accelerate innovation, reduce time to market, and quickly scale its go-to-market to win new customers with industry solutions.
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“We were developing all these data models ourselves, but now thanks to Microsoft Cloud for Financial Services, lots of that plumbing work is removed from our shoulders. We're now able to focus on creating solutions that add direct value for our clients.”
Özkan Erener, Chief Executive Officer, VeriPark
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